Own a brand that radiates style + substance

This package is ideal for startups, or for existing small businesses that are ready to take the next step in their visual marketing.

It’s for business owners that understand that branding is more than a quickly thrown together logo; that it is an entire identity that should significantly elevate your business and effortlessly capture your mission, purpose and values.

It zooms in on the personality of your brand, delivering a mini brand strategy that covers all the bases. You will leave comfortable and confident with every element of your brand personality, equipped with a clear, authentic brand story and guidelines to either drive your own “hands on” marketing or share with future service providers.

This is the perfect way to begin building your brand. You’ll finish the process with all the core basics needed to kick things off with a reputable, memorable and fully bespoke brand design and identity.

The Brand Discovery Experience includes:

1. A 1 hour brand consultation (by video or on a call) to find out more about you and your business - now is the time we start digging into your personality and USP
2. A comprehensive questionnaire to dive further into what makes your business unique
3. A mini brand strategy, defining your core brand values, your unique mission statement, your tone of voice and your ideal customer (10 pages)
4. An initial mood board and colour palette
5. Branding concept including (primary, secondary and alternative logos for versatility)
6. Submark logo
7. 2 rounds of refinements
8. A mini brand style board
9. Sample collateral to demonstrate your brand in action
10. A detailed brand guidelines document; this is your “how to” bible, ensuring you always use your logo and brand elements effectively and consistently
11. A final bundle of logo files suitable for every application from print to web via Dropbox download

CLIENT REQUIREMENTS: 40% deposit on commencement with a further 30% payable after your brand strategy and moodboard direction stage is completed. The final 30% is due on completion of the project and prior to final files being handed over.

My ‘evolution’ package is built for established but growing businesses ready to invest in a visual brand identity that will develop alongside their incredible business. 

It’s for the gamechangers looking for a brand that offers more profitability, enhanced visibility and an unparalleled reputation.

Because you understand how important your visual brand is. You appreciate how many touch points your dream customers will have with your unique brand before connecting with you. And you recognise that it’s a prime way to nurture trust and have a genuine impact on both your new and existing audience.
A fully fledged, multi-layered and remarkable brand that ticks all your marketing boxes is your one way ticket to standing out from the crowd.

The Brand Evolution Experience includes:

1. A 1 hour brand consultation (by video or on a call) to find out more about you and your business - now is the time we start digging into your personality and USP
2. A comprehensive questionnaire to dive further into what makes your business unique
3. A multi-layered brand strategy, defining your core brand values, your unique mission statement, your tone of voice, your ideal customer, competitor & market positioning, key messaging, brand positioning, your goals and your ultimate vision (20 pages)
4. An initial mood board and colour palette
5. Branding concept including (primary, secondary and alternative logos for versatility)
6. Submark logo
7. 3-5 brand marks to utilise on social media, watermarks and stamps
8. 2 pieces of marketing material
9. 5 bespoke social media launch graphics, as well as social media banner graphics for the platforms of your choice
10. 2 rounds of refinements
11. A mini brand style board
12. Sample collateral to demonstrate your brand in action
13. A detailed brand guidelines document; this is your “how to” bible, ensuring you always use your logo and brand elements effectively and consistently
14. A final bundle of logo files suitable for every application from print to web via Dropbox download

CLIENT REQUIREMENTS: 40% deposit on commencement with a further 30% payable after your brand strategy and moodboard direction stage is completed. The final 30% is due on completion of the project and prior to final files being handed over.